Swot analysis of amul chocolates amul chocolates is a product category of the milk company amul which is the brand name for the gujarat.
Chocolates, amul shrikhand, amul ice cream, nutramul, amul milk and amoolya have •usp(unique selling point):- usp of amul is its “taste” amul butter is.
Plans to expand dark chocolate variant with upto 100 per cent cocoa-content chocolates.
Swot analysis of amul chocolates with usp, competition, stp (segmentation, targeting, positioning) - marketing analysis.
Imc strategy of amul chocolates imc strategy of amul chocholates. Marketing analysis of amul also covers its usp, tagline/slogan and competitors amul can introduce new products in the chocolate segment 2to tap the.